It is a very exciting day as we are presenting of our whole concept and outcomes. I felt really proud of my group because we all worked really hard to ensure everything was made with the highest quality and to the best standard. The feedback we got from the creative director – Jo Glover was good as she said it is Selfridges style and they really liked the interactive website, pop up store and everything is really something Selfridges would do. She mentioned about carefully choosing the right people for the mockups which was one of my peers work. I also take it into account so next time if i do mockup taking professional advice. Hearing the other groups was very nice and it gave an insight of their concept and how they bring it to life – what things did they do differently, what areas of designs did they chose. It made me think that it could be created like this and i saw everyone’s hard work that got put into this. This was an wonderful opportunity and grateful for everything that has happened and i can put this project into my portfolio