I wanted to apply to this competition again because i enjoy illustrations designs and last year it didn’t go as smoothly because it was my first time taking part in it and didn’t know what to expect such as the challenges i faced. The quality wasn’t as great due to the smaller frame which reduced …
Author archives: Siew-Teng Loke
Printing SIP
When i printed my illustrations, it was blurry and i asked one of my classmates for advice as well as researching online. It is important to know how to print it to the highest quality. After this, i know how to print my illustrations in the highest quality and is something to remember when i …
Selfridges presentation 6/5/22
It is a very exciting day as we are presenting of our whole concept and outcomes. I felt really proud of my group because we all worked really hard to ensure everything was made with the highest quality and to the best standard. The feedback we got from the creative director – Jo Glover was …
SIP
This was an amazing opportunity to allow myself to focus something i am passionate about and want to change. I immediately thought about travel guides and improving them to have more brighter colours and fun to it. This is because i love travelling and i have always seen the boring and typical ones where they …
Selfridges group work – Mid may to April
During this time of the Selfridges project, we started to get into groups based on our ideas from before. I was more interested on the interactive website and joined the group. It was very exciting to work with others from different courses. I love working with other people as i get to learn a lot …
Working on own illustrations
For the start of the Selfridges project it was more calm as we focused on our own research and thoughts. I felt like i had more time which i didn’t want to waste so i decided to work on my illustrations work and create more of what i want to create, what i am passionate …
Selfridges online meeting 2/2/22
We had our first meeting online as a group and this was really nice to discuss the brief and share our ideas of what we thought. It can be a little overwhelming because it is quite a big brief. There were many outcomes we can choose to create such as windows concept, space design, poster …
Selfridges project briefing 28/01/22
This brief was held in the Selfridges pop up store where they already had a exhibition called universe. This was the future of feel-goodness as part of superself, they are embracing the enriching and uplifting power of art and fashion with Op-Art artist Victor Vasarely. It was really interesting to be in the space and see …
Zadok Ben David: Natural Reserve 20/11/21
I went with some of my friends to Kew Gardens and then to this exhibition called Natural Reserve which was located there. I love art that focus on the beauty of nature as I like to create art on flowers and sceneries so it was very exciting. This was an immersive 360 degree floor installation …
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Pump street chocolate – 30/12/21
This project was to produce a product packaging for their limited edition (hot cross bun) that will be released in March. Product packaging is something I am very interested in and I wanted to do more during this year. So it was very fun to experiment with the designs and colours. I had 3 design …